# Vidiyo for founders: launch and feature videos without hiring an editor

Canonical URL: https://getvidiyo.app/for/founders
Last updated: 2026-10-08

> TL;DR: Vidiyo lets a founder turn a talking-head take and a screen recording into a launch or feature video by typing what they want. The AI cuts the pauses, puts the product beside you, adds captions, counters and music, then schedules the post through Buffer. It runs on the Claude or ChatGPT plan you already pay for.

Image: Vidiyo editor with a vertical talking-head video, an AI plan card waiting for approval, and a timeline with layout, caption and motion scene rows.

Founders ship features every week, and most of them never get a video because editing takes longer than building. Vidiyo is a Mac video editor you direct by chat. You record yourself and the product, then tell it what the video should do. It watches the actual frames as it edits, so the result is a real timeline you can keep refining, not a template.

## What video work does a founder need done?

Founders need short videos that explain what shipped and why it matters, made fast and posted on time. That usually means a launch film, a feature announcement, a weekly changelog, or a face-to-camera post about what you learned. All of them mix a talking head, the product on screen, captions, a few graphics and music.

Most of that work is mechanical: cutting pauses and false starts, lining the screen recording up with what you say, captioning, adding a lower third, levelling the music. Vidiyo's assistant does that part. You keep the decisions: what the hook is, what to show, and when it's good enough to post.

## How does a launch video go from raw footage to a scheduled post?

A typical feature video takes one project and a handful of requests:

1. **Record two things.** A face-to-camera take where you explain the feature, and a screen recording of it working. Phone or webcam footage is fine.
2. **Import.** Drag both files into a new project and pick 16:9 for YouTube and LinkedIn or 9:16 for Reels and Shorts.
3. **First cut.** Ask: "Cut the ums, long pauses and false starts, and start on the strongest line." The assistant removes pauses it confirms in the audio, keeps every meaningful word, and shows a preview under its reply.
4. **Show the product.** "Put the screen recording above me while I talk about the dashboard, then go back to full screen." It switches layouts and keys punch-ins on the UI moments you name.
5. **Add the graphics.** "Count up to 3× when I say three times faster" and "Add a lower third with my name and title." Motion scenes anchor to your words, so they stay in sync after later cuts.
6. **Captions and sound.** "Bold word-by-word captions, quiet music under my voice, a whoosh into the counter." Music ducks under speech automatically.
7. **Review.** Pin a comment on any frame ("hold this a beat longer") and click **Fix with AI**, or ask for a critic review before export.
8. **Export and schedule.** Export an MP4, write the post copy with **Draft with AI**, and approve it for Buffer.

Turn on plan mode in Settings if you want to approve the assistant's plan before it edits anything.

## What can I say to Vidiyo?

Say the outcome you want, the way you'd brief an editor. Requests founders use often:

- "Start on the line about the 4 pm ship."
- "Show the product above me for the demo part."
- "Cover the jump cut with the screen recording."
- "Put a counter on 160 GB."
- "Add a title card that says Launch week, day 3."
- "Make a 45-second vertical cut of this for Reels."
- "Keep the music under my voice."
- "Review it before I export."
- "Write the LinkedIn and X posts from what I actually said."

The [prompt library](https://getvidiyo.app/prompts) has more, each tested in the app.

## Which features matter most for founders?

The features that save founders the most time are the ones around the talking head and the product shot.

| Need | Vidiyo feature |
|---|---|
| Tight cut with no dead air | [Silence and filler word removal](https://getvidiyo.app/features/silence-and-filler-word-removal) |
| Product on screen next to you | Layouts: screen above or below, side by side, inset corners, speaker card or bubble |
| Numbers and names that land | [Motion graphics](https://getvidiyo.app/features/motion-graphics): counters, titles, lower thirds, charts, annotations |
| Readable on mute | [Word-by-word captions](https://getvidiyo.app/features/auto-captions), transcribed on your Mac |
| Consistent look | Brand tab: colors, fonts, caption style, linked to text and graphics |
| Fast notes | [Comments with Fix with AI](https://getvidiyo.app/features/comments-fix-with-ai) |
| Posting on time | [Board, calendar and Buffer scheduling](https://getvidiyo.app/features/content-calendar-and-scheduling) |

## How does it fit a founder's week?

Vidiyo keeps the whole pipeline in one app: idea, script, edit, cover, scheduled post. The **Board** holds ideas through Idea, Scripting, Filming, Editing, Scheduled and Posted. The assistant can draft a script on a card, and once the video is exported and approved, the card moves to Scheduled and then Posted when Buffer sends it.

A weekly changelog video works well this way: one card per week, the same brand look, a 30 to 60 second screen-plus-voice cut, and a post that goes out while you're back to building.

## Why does it run on my own Claude or ChatGPT plan?

Because most founders already pay for one. Vidiyo connects to Claude Pro or Max through Claude Code, or a ChatGPT plan through Codex, and uses that sign-in. There's no Vidiyo AI credit system to top up. Usage counts toward your plan's limits, and if you hit them, manual editing keeps working.

## Where does Vidiyo fall short for launch videos?

Vidiyo is built for short, talk-led videos, so some trailer techniques aren't there yet. There are no speed ramps or slow motion, so a fast-forward moment has to be built from jump cuts. Screen zooms are keyframed punch-ins, not automatic cursor-follow. Timelines stop at 5 minutes and export at 1080p, 30 fps. AI thumbnails need your own OpenAI or Gemini key.

If those fit, Vidiyo is free while it's in an invite-only beta. [Download Vidiyo](https://getvidiyo.app/download) to try it on your next launch.

## Honest limits

- Timelines max out at 5 minutes; export is 1080p at 30 fps.
- No speed ramps or slow motion. Timelapses are built from jump cuts.
- No cursor-follow zoom on screen recordings. Zooms are keyframed punch-ins.
- Thumbnails need your own OpenAI or Gemini API key.
- Mac only: Apple Silicon on macOS 14 or later.

## Frequently asked questions

### Can a founder make a launch video in Vidiyo without editing experience?

Yes. You describe the edit in plain words, such as cutting the pauses or showing the product above you, and the assistant makes it on a real timeline. You review the preview, undo any request in one step, and fix details by hand if you want.

### Does Vidiyo cost extra on top of my AI subscription?

Vidiyo is free during the invite-only beta. Chat runs on your existing Claude Pro or Max plan through Claude Code, or your ChatGPT plan through Codex, so there's no second AI subscription.

### How long can a launch video be?

Timelines max out at 5 minutes and export at 1080p, 30 fps. That fits launch films, feature announcements and weekly updates, but not long webinars.

### Can Vidiyo post the video for me?

It can schedule it. Connect Buffer and a storage bucket once, then approve each post from the calendar. Buffer sends it to Instagram, YouTube, LinkedIn or X at the time you set.

### Will my unreleased product footage be uploaded?

No. Footage is edited and exported on your Mac. The assistant sends the transcript excerpts and the still frames it inspects to Claude or ChatGPT under your plan; the full video leaves only when you schedule a post.

## Related

- [How to make product demo videos with Vidiyo](https://getvidiyo.app/for/product-demo-videos)
- [Motion graphics without After Effects](https://getvidiyo.app/features/motion-graphics)
- [A content calendar that schedules your videos](https://getvidiyo.app/features/content-calendar-and-scheduling)
- [How to make a product launch video](https://getvidiyo.app/blog/make-a-product-launch-video)
- [How to make changelog videos](https://getvidiyo.app/blog/changelog-videos)
- [Video hook](https://getvidiyo.app/glossary/video-hook)

Download Vidiyo for Mac (free during the beta): https://getvidiyo.app/download